Southern Cross Austereo | AlphaBucks App
Agency:
Soap Creative - Linked by Isobar
Challenge:
Create an app version of the popular HIT Network radio game, AlphaBucks where listeners can win cash daily. The app needed to also provide additional revenue through advertising.
Solution:
An iOS and Android app was designed and developed that allowed users to download and play at home, separate from the radio for the chance to win $1,000 weekly. By playing the game, users earn coins to allow entries to the weekly draw. The more entries into the draw a user has, the more chance they have of winning $1,000.
The app featured multiple game modes including ‘pass and play’ multiplayer, a large database of questions and answers, user profile, social sharing, and more.
The app was a huge success and features a rating of over 4 stars on the iOS app store.